Legal Issues with Mobile Apps
Mobile order and pay-ahead apps boost sales and customer loyalty – but restaurant operators must address legal issues, too. Only a few years ago, customers relied on restaurant mobile apps primarily to find a nearby location or to browse a menu. But now, they’re reaching for their phone for a whole lot more. “As a growing number of restaurant chains move into the mobile/digital space, the features available to guests are become increasingly complex,” according to Lisa Jennings, West Coast Bureau Chief for Nation’s Restaurant News. Guests are turning to mobile apps to order ahead, pay, and skip the line.
Learn how a good privacy policy can help protect your business while exceeding customer's expectations. Read more about mobile apps.
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In addition to Thriving Attorney, Darin M. Klemchuk is founder of Klemchuk LLP, a litigation, intellectual property, and transactional law firm located in Dallas, Texas. He also co-founded Project K, a charity devoted to changing the world one random act of kindness at a time. Click to read more about Darin Klemchuk's practice as an intellectual property lawyer.