In this week's post, we see that automating an IP enforcement program through software tools can both significantly decrease cost and help improve the program’s overall effectiveness.

Infringement of Intellectual Property Rights, Reducing Costs Through Automated IP Enforcement Programs

A recent study suggests that global infringement of intellectual property rights (excluding patent infringement) totaled over $2.2 trillion annually.  Trademark and copyright counterfeiting alone are estimated to be over $500 billion annually in the U.S.  These losses highlight the need for effective IP enforcement programs to protect U.S. businesses and their valuable brands.  

This wide-spread infringement can be daunting to tackle.  But automating an IP enforcement program through software tools can significantly decrease the cost while improving the overall effectiveness.  Moreover, a well-designed program could be self-funding such that it is revenue neutral for a legal department and possibly a revenue generator.

Read more here, for key elements of an effective enforcement program.

Click to read the previous Weekly IP Buzz on Thriving Attorney.

For more posts, see our Ideate blog for the latest news and insights into law, business, and culture.

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In addition to publishing Thriving Attorney, Darin M. Klemchuk is founder of Klemchuk LLP, a litigation, intellectual property, and transactional law firm located in Dallas, Texas. Click to read more about Darin Klemchuk's practice as an intellectual property lawyer. For more on the latest developments in IP law, see the blogs Ideate and IP Questions Answered.